How does your business define great customer service? For most e-commerce companies, it starts with engagement. In other words, it’s all about building loyalty and excitement by involving customers in the core of your brand and mission. However, while customer engagement through social media, e-mail, and online chats is essential, there are some basic,

Is packaging part of your marketing strategy? If not, it should be! Personalized packaging is an opportunity to make a memorable first impression that delivers surprise and delight before the customer even sees the product inside. In the world of online retail, a thoughtful approach to packaging is one of the few opportunities you

Is your e-commerce business making the most of post-sales opportunities? If not, you are missing a critical pathway to financial growth and operational improvement. The fact is, a satisfied customer who has already committed to your online store is one of the most promising leads you can have for new sales. Data from SignalMind

It’s not surprising that global issues are having a large impact on small and medium-sized enterprises (SMEs) so far in 2022.  To gain insight into the current SME challenges and opportunities and how they are informing business planning and operations for the rest of the year, DHL Express conducted a survey of U.S. SMEs,

If you run a small or medium-sized e-commerce business, then you already know that closing a sale is far more difficult than initiating one. According to the Baymard Institute, the average shopping cart abandonment rate for e-commerce is nearly 70%. Just think of how many customers never get your goods out the virtual door,

With each passing year, the need for businesses and individuals to act boldly to protect our planet takes on greater urgency. The evidence of climate change has been mounting long enough, as extreme weather events, extended periods of drought and resulting wildfires, and the mass extinction of plant and animal species impact our world.

What will the workplace of the future look like? What role will automation and technology play in the way our jobs are conceived and carried out? How will companies compete for talent? Across industries and around the world, business leaders are confronting fundamental, structural workplace challenges as demographics change, as technology advances, and as

The 2021 holiday season is now history. It’s no secret that the last quarter of every year is always a challenging time for retailers – one defined by demand surges, forecasting uncertainties, and heavy competition. Add to the mix the amplified difficulties of the ongoing pandemic, including global supply chain disruptions, massive e-commerce growth,

For retailers across the country, preparations for the holiday shopping season began months ago. But with time left before Black Friday and Cyber Monday, let’s take a minute to consider the unique supply chain challenges generated by the ongoing pandemic, and the steps you need to take to make sure your business is ready

This year, New York Fashion Week made a return to in-person shows after two seasons of digital exhibitions, but the effects of the pandemic were still evident in reduced capacity at events, along with rigorous safety measures at every venue. In fact, it’s the same for the fashion industry as a whole: New York